Sarvalay
Sarvalay
Sarvalay, a premier art and design business founded by Gagan Singh Hada, specializes in creating captivating wall art that resonates with customers seeking unique and aesthetic home décor. Despite having an impressive product range, Sarvalay faced challenges in reaching a wider audience and converting their artistic vision into a profitable business.
Challenges
Limited Online Presence:
- Sarvalay’s online visibility was minimal, making it difficult to attract a broader audience interested in art and design.
Ineffective Social Media Strategy:
- The existing social media efforts were not yielding the desired engagement or conversions.
Underutilized Digital Advertising:
- Sarvalay was not leveraging paid advertising effectively to boost sales and brand awareness.
Outdated Website:
- Their website lacked a modern design and user-friendly interface, leading to a suboptimal user experience and lower conversion rates.
Our Approach
Growmoredigitally partnered with Sarvalay to address these challenges through a comprehensive digital strategy:
-
Social Media Management:
We revamped Sarvalay's social media presence by developing a cohesive content strategy that highlighted the uniqueness of their wall art. Regular posts, engaging stories, and interactive content helped in building a loyal community of art enthusiasts. -
Targeted Advertisements:
We implemented targeted ad campaigns on platforms like Facebook and Instagram, focusing on demographics most likely to be interested in art and interior design. This increased brand visibility and drove traffic to Sarvalay’s website. -
Website Development:
We redesigned Sarvalay's website to reflect their artistic identity. The new website featured an intuitive layout, high-quality images of their products, and seamless navigation, resulting in an enhanced user experience.
Results
- Increased Social Media Engagement: Sarvalay saw a 200% increase in social media followers and a significant boost in engagement rates.
- Higher Conversion Rates: The targeted ad campaigns led to a 150% increase in online sales within the first three months.
- Improved Website Performance: The new website design resulted in a 40% decrease in bounce rates and a 30% increase in average session duration.